Retail and Consumer
New shopping centre gets ultimate stamp of approval
Let’s face it, unless you get the blessing of your community you have an almighty battle on your hands as a business – and in Stroud, those stripes are more than likely going to be green.
Which explains why the boss of the town’s newly renovated Five Valley’s Shopping centre is so pleased.
Volunteers from the charity Stroud Valleys Project, in collaboration with Stroud In Bloom, have anointed the town centre project with a floral makeover.
Yorkshire-based Dransfield Properties bought the former Merrywalks Shopping Centre in 2018 for a reported £10 million, announcing it would invest a further £12 million in the project – which was also backed by £3million of GFirst LEP money.
In total it is understood £30 million will be invested in by the Sheffield-based business in Stroud, which is well known for its green credentials.
Dionne Moore, centre manager at Five Valleys, said: “We are delighted to be working with Stroud in Bloom and Stroud Valleys Project to create a really cheerful and striking display along the Merrywalks side of the centre.
“Thank you to Tortworth Plants for their tremendous help with this project. Also thank you to Graduate Gardeners and Pound Farm for their help with getting the borders completed.
“This is one obviously one of the main routes into the town so it’s really important that it looks attractive and welcoming.”
The transformation includes “major improvements” to the frontage along Merrywalks where new glazing has been installed and the exterior of the car park has also been given a facelift – including a stunning new Living Green Wall which depicts the red thread used in the uniform of the Coldstream Guards manufactured in the Stroud Valleys.
The Five Valleys team also turned their attention to the area outside Fat Toni’s, Dominos and The Vue Cinema whereborders have been planted up “to create a softer and more inviting welcome to the centre”.
The sustainable, perennial planting includes photinia, viburnum, spirea, Spindleberry and some roses - the work is being completed in time for The Vue cinema reopening later this month.
The improvements at the centre includes a new mall area and indoor Borough Market style Market with more traders joining the line-up in the coming weeks. New paving and a striking new entrance from King Street have also been created as part of the transformation of the Five Valleys centre.